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The  MTN Ghana has directly impacted over four million Ghanaians with 142 project in the areas of education, health and economic empowerment across all the region and still helping Ghanaian students to be rich.

Today, MTN apps challenge season (5)has been launched for each and every student to be participated in the competition.

Mrs. Asher Khan the (Chief Marketing Officer)in his speech said, "As we all know in this 21st century, Digital is the way to go. Globally our Wayo living is being transformed daily by technology. Many, who at some point tagged themselves as BBC (Born before Computer) have been forced to adapt to technology in an ever - increasing Digital world. Technology is now so pervasive we can't do without it."

According to him, we all remembered how in the past we posted letters, disks were used to  store information, how we played cassettes and made phone calls using the analogue phone, monies were sent through bus transport among others. Today, what has happened to all these devices or processes.

Mrs.  Khan said, the modern way of doing things show that we all have to be abreast with time and be digitally savvy so we are not left behind. As a result of the change in trends and how technology is fast evolving, businesses are reshaping and re-strategizing. MTN for instance, changed it vision from "To be the leader in emerging markets to leading the delivery of a bold new digital world."

He explained that, App is the order of the day. Therefore, for the early adapters, the dependency on apps Connor be overlooked. Like water, technology practically regulates their way of life patterns in terms of when to wake up, what to eat, where to go and how to get there and even how to keep up with healthy and trendy lifestyle ,as the need increases, app developers globally are tasked with the mandate to keep up."

According to him, in 2013,the maiden edition was launched. Over 45 unique applications were received, and 10 app were selected for awards at the  end of the challenge. In season 2.0 more categories were introduced -Education, Games and Entertainment and lifestyle. For the season, a total of 100 entries were recorded out of which 15 prizes were awarded.

He said ,"today, we are here to launch season 5.0 of Apps challenge. Aside the three main categories for entries which are internet of things( ioTs),mobile Apps and And Animated Videos, there are two new additions. The introduction of the best female Pro developer and the katappult initiative."

Mr. Asher Khan concluded by saying,we know this year's entries will be mind blowing. We would like to use this opportunity to invite Ghanaians especially,new developers and women to participate in this year's Apps Challenge.

As we always say, the only way Ghanaian can participate in the digital revolution is to develop our own local talent and local content.

Source:Kofi Dwumah /

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